To add a link to an Instagram story, you need to have a verified Instagram account or have at least 10,000 followers and be using an Instagram business account. Here are the steps to add a link to your Instagram story:
1. Open the Instagram app on your mobile device.
2. Tap on your profile picture in the top left corner of the screen to access your story camera.
3. Take a photo or record a video, or select an existing photo or video from your camera roll by swiping up on the screen.
4. Once you have your content ready, tap on the chain icon at the top of the screen. This is the link icon.
5. A new window will appear where you can enter the URL (web address) you want to link to. Type or paste the URL into the provided field.
6. Tap "Done" or the checkmark icon to confirm the link.
7. Resize or reposition the link sticker on your story as desired by pinching or dragging it with your fingers.
8. Once you're satisfied with the placement, tap "Your Story" to share it with your followers.
That's it! Your Instagram story now contains a clickable link that your followers can swipe up on to visit the URL you provided. Keep in mind that the swipe-up feature for adding links is only available to verified accounts or accounts with at least 10,000 followers.